MDOT Safe Spring Break Plan

 

Spring Break Contest

Details of the Contest:

  • To compete in Contest:

a.       Must follow MDOT

b.      Send an appropriate picture of you and your friends or family on a road trip

c.       Add your Snapchat handle and #MDOTSafeSpringBreak to the Snap

d.      All Snaps sent have the potential to be used for our Social Media (We can put a                sticker over the username for privacy)

  • MDOT will:

a.       Screenshot the picture

b.      Pick a picture that qualifies at random to win

c.       Post the winning picture with the person’s name on our story and send it to their            snapchat

d.      Potentially post the winner on Twitter and Facebook

e.      Get contact info to arrange pick-up or delivery (mail)

f.        Winner must pick-up or arrange delivery within two weeks of winning

c.       Winner will receive:

a.       A post on MDOT’s Snapchat announcing the winner

b.      Potentially a post on Facebook and Twitter announcing the winner

c.       Preparedness Kit with:

i.  MDOT drawstring bag or Survive your Drive bag

ii. MDOT water bottle

iii. MDOT flashlight

iv.  MDOT Smart wallet

v.   MDOT coozie                                              

vi.  MDOT chapstick

vii. MDOT charger

Facebook & Twitter Messaging:

The week before & week of:

Are you following @MississippiDOT on Snapchat? Get tips on how you can stay #safe during your #SpringBreak #roadtrip and learn more about #safedriving from MDOT on Snapchat between March 20-24!

 

Do you have your #safedriving #prepkit ready for your #SpringBreak17 #roadtrip? Follow @MississippiDOT on Snapchat for tips on #safedriving during #SpringBreak17 between March 20-24!

 

Send @MississippiDOT your #safedriving #SpringBreak #roadtrip snaps between March 20-24 and you could be featured on our story!

Potential Hashtags:

#MDOTSafeSpringBreak (create)

#springbreak

#MShwys

#Don’tDrinkandDrive

#BuzzedDrivingisDrunkDriving

#roadtrip

#RoadSafety

Potential Tags:

                @Snapchat

Snapchat Scripts:

Week before:

  • Hey I’m Morgan from MDOT and we are hosting a Safe Spring Break Travel Contest right here on Snapchat.
  • The contest starts next week and all you have to do is send us a snap of you and your friends and family on a road trip.
  • Before you send the picture, make sure to include your username and the #MDOT SafeSpringBreak so we will be able to contact you on Snapchat if you win.
  • Speaking of winning: if you win the contest, you can receive a preparedness kit from MDOT and your picture will be posted on our Story and other Social Media.
  • Any picture sent to us has the opportunity to be posted to our Social Media to let others know about our contest.
  • So be sure to send us pictures starting this Monday!

Week before:

  • Stay tuned for our Spring Break Safe Travel Contest right here on Snapchat starting on Monday!

Week of:

Monday: 

  • Hey I’m Paige from MDOT and we are hosting a Safe Spring Break Travel Contest right here on Snapchat.
  • The contest starts today and all you have to do is send us a snap of you and your friends and family on a road trip.
  • Before you send the picture, make sure to include your username and the #MDOT SafeSpringBreak so we will be able to contact you on Snapchat if you win.
  • Speaking of winning: if you win the contest, you can receive a preparedness kit from MDOT and your picture will be posted on our Story.
  • So be sure to send us pictures!
  • Our Safe Spring Break Driving Tip of the day is: Be sure to check your oil and the air pressure in your tires before you leave for your road trip!

Tuesday:

  • Hi I’m Michael Flood from MDOT and this is the second day of our Safe Spring Break Travel Contest. 
  • Be sure to keep sending us your road trip pictures with your username and #MDOTSafeSpringBreak
  • Remember that the winner will have their picture posted on our Story as well receive a preparedness kit.
  • Today’s Safe Spring Break Driving Tip is to make sure to alternate drivers often to avoid Drowsy Driving.
  • Wednesday:
  • Hi I’m Selena from MDOT and they say the third time is a charm. This is the third day of our Safe Spring Break Travel Contest. 
  • There are still two more days of the contest! So be sure to keep sending us your road trip pictures with your username and #MDOTSafeSpringBreak
  • Remember that the winner will have their picture posted on our Story as well receive a preparedness kit.
  • Today’s Safe Spring Break Driving Tip is to assign a Navigator to operate the GPS so the driver can keep their eyes on the road.
  • Thursday:
  • Hi I’m Kevin from MDOT and this is the fourth day of our Safe Spring Break Travel Contest. 
  • Tomorrow is the last day to send us your Safe Spring Break Road trip pictures, so be sure to keep sending them in!
  • Don’t forget to include your username and #MDOTSafeSpringBreak so we can contact you on Snapchat if you win.
  • We will be announcing the winner at 3 p.m.  tomorrow  and they will have their picture posted on our Story as well receive a preparedness kit.
  • Today’s Safe Spring Break Driving Tip is to remember that Buzzed Driving is Drunk Driving. Always have a designated sober driver even if you just have one drink.

Friday:

  • Hey I’m Jason from MDOT. Thanks for sending in all of your pictures from your Safe Spring Break Road trips.   
  • The winner of the contest is @____________ Congratulations! We will be               contacting you about how to receive your preparedness kit.
  • *Picture of winner*
  • Our safe Spring Break driving tip of the day is to be aware of your                           surroundings and to share the road with pedestrians and bicyclists as it is likely for you to see increase in foot traffic during Spring Break.
  • Thanks for joining us this week! We hope y’all had a fun and safe Spring Break       and remember to #Drivesmartms